This process is termed as Search Engine Optimization. Today, Yahoo! And Google are considered the Best Search Engine. To achieve best results, the web site promotion must be done in Internet’s Best Search Engine’s i.e. Yahoo! and Google. There are other best search engines like Altavista, AOL, Lycos etc. Your web site promotion is done in these major search engines as well

1. Website Analysis
   In-depth analysis of the client's website in order to fully  optimize the content, structure and traffic flow. Access to detailed web log files are crucial in this stage.
   
   
2. Keywords Optimization
   Identify, compare and select ultimate keywords / phrases. The stage involves extensive analysis of the competitor's web sites, meta tags and submitted keywords/phrases
   
   
3. Meta Tags & Web Page Optimization
   Meta tags are generated based on the selected keyword / phrases and placed on the pages of the client's web site
   
   
4. Submission of Web Pages
   Optimized web pages are submitted to leading search engines and categories for top placements and positioning
   
   
5. Link Optimization
   Add relevant external inbound links and outbound links to and from other websites. Link Optimization is also a significant factor in Search Engine Optimization. We have learnt from our experience that if websites links are properly optimized that can result into top search engine positioning and placement
   
   
6. Reporting
   There are many types of reports, but for the most part these reports can be segmented into 5 basic groups
   1. Ranking / Positioning Report: Lists all keywords by search engines and their respective ranking. The detailed reports include ranking for root and branch pages
   2. Original Ranking: Reports current ranking compared to ranking prior to the SEO campaign for each keywords.
   3. Submission Report: Lists the last time submissions were made to each of the search engines. The detailed reports include specific submission information to the directories.
      
   4. Link Report:  Lists all new external inbound links from other websites and external outbound links to other websites.
      
   5. Search Engine Maintenance Report: Journals all activities associated with a SEO campaign.
      
      
7. Maintenance
   Analyze results and revise tactics to maintain or improve search engine positioning